Jeffree Star Net Worth
Jeffree Star built a fortune of $200 million through his cosmetics company, digital media channels, and agricultural investments. In November 2014, Star founded Jeffree Star Cosmetics in California after rising to prominence on MySpace and YouTube. By July 2023, he expanded his commercial operations to Casper, Wyoming, operating the Star Yak Ranch and a retail flagship store.
| Full Name | Jeffrey Lynn Steininger Jr. |
|---|---|
| Net Worth | $200 million |
| Born | November 15, 1985 |
| Age | 40 |
| Birthplace | Los Angeles County, California, United States |
| Nationality | American |
| Occupation | Entrepreneur, Internet Personality, Makeup Artist |
| Source of Wealth | Cosmetics, Digital Media, Agriculture |
| Annual Earnings | $15 million |
| Height | 6 ft 1 in (185 cm) |
| Spouse / Partner | Single |
| Last Updated | October 3, 2026 |
| Social Profiles |
Who Is Jeffree Star?
Jeffrey Lynn Steininger Jr. was born on November 15, 1985, in Los Angeles County, California. His father, Jeffrey Steininger Sr., died when Star was six years old, leaving him to be raised by his mother, Laurie Steininger, in Orange County. Star began experimenting with makeup as a teenager and graduated from Garden Grove High School in June 2002. Immediately after graduation, he relocated to Los Angeles, working makeup counters at MAC Cosmetics and styling clients at music video sets to fund his early creative projects.
In 2003, Star launched his profile on MySpace, developing an audience for his club photography, makeup tutorials, and electronic pop music. By 2006, his MySpace page ranked among the most visited profiles in the world, generating over 25 million plays on his independent songs. Star released his debut studio album, Beauty Killer, on Popsicle Records in September 2009, featuring the track Lollipop Luxury alongside Nicki Minaj. When music distribution contracts collapsed in 2013, Star redirected his remaining capital toward developing his own beauty enterprise.
How Did Jeffree Star Build His Fortune?
In November 2014, Star invested his remaining $100,000 in personal savings to launch Jeffree Star Cosmetics with business partner Jeff Cohen. The initial production run of Velour Liquid Lipsticks sold out within minutes of launch, creating immediate operating cash flow. Star utilized his YouTube channel, established in February 2006, to post product reviews and tutorials, expanding his subscriber audience past 15 million by 2019. In December 2018, Forbes ranked Star as the fifth-highest-paid YouTube creator globally, recording $18 million in platform earnings for that calendar year.
Star achieved record commercial revenue in November 2019 when he partnered with creator Shane Dawson on the Conspiracy Collection cosmetics launch. The collaboration sold over 1 million eyeshadow palettes within 30 minutes, generating over $35 million in gross retail sales across his official website and Morphe retail outlets. During that financial year, Jeffree Star Cosmetics generated over $100 million in annual gross revenue. Star retained 100% control of his proprietary formulas and fulfilled global customer shipments through his own fulfillment centers in Chatsworth, California.
Beginning in 2020, Star relocated his base of operations, purchasing a 70-acre ranch in Casper, Wyoming, which he expanded to over 500 acres. He sold his Hidden Hills estate for $16.7 million in July 2022 to establish official residency in Wyoming. In July 2023, Star opened a retail storefront in downtown Casper selling cosmetics alongside yak meat from his Star Yak Ranch. Star also pivoted significant commercial streaming to TikTok Live in 2023, generating millions in annual commissions and product sales through 2025 and 2026.
How Does Jeffree Star Make Money?
Jeffree Star generates annual revenue through direct-to-consumer cosmetics sales, TikTok e-commerce streams, agricultural livestock sales in Casper, Wyoming, and industrial real estate holdings. His commercial operations produced peak annual distributions between 2018 and 2022.
| Income Source | Estimated Amount | Share of Total |
|---|---|---|
| Jeffree Star Cosmetics Distributions | $210 million | |
| YouTube AdSense & Creator Earnings | $56 million | |
| Merchandise & Fulfillment Logistics | $35 million | |
| TikTok Live & Social Commerce | $28 million | |
| Music Catalog & Tour Grosses | $14 million | |
| Star Yak Ranch & Retail Operations | $7 million | |
| Total Career Earnings | $350 million | 100% |
ⓘAll figures are estimates compiled from publicly available information and are reviewed and updated regularly by the NetWorthTRP research team.
Jeffree Star Net Worth Over the Years
Star increased his net worth from $160 million in 2021 to $200 million by 2026. This financial expansion reflects cosmetics sales, California real estate liquidations, and operating revenues from agricultural ventures in Natrona County, Wyoming.
| Year | Estimated Net Worth | Notes |
|---|---|---|
| 2021 | $160 Million | Direct-to-consumer cosmetic distribution across global markets |
| 2022 | $155 Million | Morphe retail distribution contract dissolution and relocation fees |
| 2023 | $170 Million | Sale of Hidden Hills estate for $16.7 million and Casper retail launch |
| 2024 | $185 Million | Rapid expansion into TikTok Live shopping and limited cosmetics drops |
| 2025 | $195 Million | Growing herd commercialization at Star Yak Ranch and direct sales |
| 2026 | $200 Million | Sustained cosmetics cash flow and Wyoming commercial property appreciation |
Jeffree Star's Houses, Cars & Assets
Star maintains an asset portfolio valued at $67 million, encompassing agricultural acreage in Casper, Wyoming, commercial warehouses in Chatsworth, California, rare hypercars, and custom jewelry. These holdings represent direct investments funded through brand profits.
| Type | Description | Estimated Value |
|---|---|---|
| Business | Chatsworth manufacturing facilities and cosmetics brand equity | $30 million |
| Property | Casper ranch parcels, downtown commercial shop, and California plots | $18 million |
| Vehicle | Rolls-Royce Cullinan, McLaren Senna, McLaren 765LT, and sports cars | $8 million |
| Jewellery | Custom Hermès bag collection, luxury watches, and precious gemstones | $7 million |
| Investments | Over 500 Tibetan yaks, 14 camels, tractors, and agricultural machinery | $4 million |
ⓘAll figures are estimates compiled from publicly available information and are reviewed and updated regularly by the NetWorthTRP research team.
Jeffree Star's Personal Life
Star dated skateboarder Nathan Schwandt from January 2015 until their separation in January 2020 in Calabasas, California. Following the breakup, Star left Los Angeles County in 2021 to relocate his primary residence to Casper, Wyoming. In April 2021, Star survived a severe motor vehicle crash on Wyoming Boulevard in Casper when his Rolls-Royce Cullinan hit black ice and rolled three times. Star lives on his Natrona County property alongside five pet Pomeranians and 14 camels, dedicating his time to breeding Tibetan yaks and managing regional retail businesses.
Jeffree Star vs Huda Kattan: Net Worth Comparison
Jeffree Star and Huda Kattan built global beauty operations through digital media channels founded in 2013 and 2014. Both founders leveraged YouTube audiences into privately held makeup empires valued in nine figures.
 Jeffree Star |  Huda Kattan | |
|---|---|---|
| Net Worth | $200 million | $560 million |
| Age | 40 | 43 |
| Nationality | American | American |
| Occupation | Entrepreneur, Internet Personality, Makeup Artist | Beauty Entrepreneur, Makeup Artist |
| Source of Wealth | Cosmetics, Digital Media, Agriculture | Cosmetics (Huda Beauty), Private Equity |
Jeffree Star Net Worth: Frequently Asked Questions
How does Jeffree Star make money from the Star Yak Ranch in Wyoming?
Star monetizes the Star Yak Ranch in Casper, Wyoming, by raising over 500 yaks and selling yak meat products, jerky, and agricultural breeding stock. In July 2023, he launched the Star Yak Ranch retail storefront in downtown Casper, selling culinary meat products alongside Jeffree Star Cosmetics inventory.
How much did Jeffree Star earn from the Shane Dawson Conspiracy collection?
The November 2019 Conspiracy Collection collaboration generated over $35 million in gross product sales within hours of launch. Star confirmed that 1.1 million eyeshadow palettes were produced, yielding an estimated personal profit distribution exceeding $10 million for that product cycle.
Does Jeffree Star still own Jeffree Star Cosmetics?
Star retains majority ownership of Jeffree Star Cosmetics alongside original business partner Jeff Cohen, who helped establish the Chatsworth, California company in November 2014. Star has refused acquisition offers from major conglomerate holding firms like L'Oréal and Estée Lauder, keeping the brand independent.
How much did Jeffree Star sell his Hidden Hills mansion for?
Star sold his French Normandy-style estate in Hidden Hills, California, for $16.7 million in July 2022. Star had purchased the 25,000-square-foot compound in December 2019 for $14.58 million, resulting in a gross capital gain of $2.12 million before transaction costs.
How much is Jeffree Star's car collection worth?
Star's personal vehicle fleet is valued at approximately $8 million across more than 20 custom luxury vehicles. His garage includes a custom pink Rolls-Royce Cullinan, a McLaren 765LT valued at $380,000, and a McLaren Senna hypercar purchased in California.
Sources: Wikipedia, Reddit, Forbes, Oilcity.News — Last updated October 3, 2026
Net worth figures are estimates based on publicly available information, including reported earnings, endorsements and asset values. Actual net worth may differ and is not independently verified or audited.
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